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[E4C5] How to Launch a Global Nonprofit & Attract the Best Volunteers – Pamela Hawley of Universal Giving

Pamela Hawley is a social entrepreneur from the nonprofit side of the fence. She’s the founder and CEO of UniversalGiving, the only nonprofit marketplace that allows you to Give 100% of your donation directly to the cause. It’s the best way to give freely — where all your money goes directly to the top nonprofit leaders who need it most, in the most remote parts of the world.

One of the great things about donating through UniversalGiving is the trust you can have that your money will be well spent. That’s because they vet every nonprofit through their stringent, proprietary Quality Model, to weed out organizations that are ineffective, or even fraudulent, and identify the charities that make the biggest positive impact in the communities they serve.

Through Universal Giving, you can give can give gifts of books, backpacks, and computers, help rescue Nepalese girls from captivity or provide computer literacy training to a girl in rural Ghana, and more. Or you can help fund an entire project, like Emergency Relief for victims of the Typhoon Haiyan disaster in the Philippines.

In this insightful interview, Pamela will share seasoned advice from the social enterprise trenches on:

  • The 1 key action you need to take to make the transition from startup idea to launch.
  • The pieces of the funding puzzle you’ll need to have in place to attract startup capital.
  • What qualities you and your organization will need to have in order to boost trust & confidence with potential funders.
  • Universal Giving’s innovative income strategy that enables them to pass through 100% of donations directly to the cause.
  • The step-by-step process they use to attract the best volunteers & interns.
  • And more!

Mentioned in this Podcast

Where to Find Universal Giving

Full Episode Transcript

Lorna: Hey Pamela, I remember when we first met years ago when I was at the Social Venture Incubator, social fusion which spun off from the women’s technology cluster in San Francisco. So I’m so thrilled to finally reconnect with you and to see how you’ve grown Universal Giving since then. I would love for you to update me on the latest and greatest projects that you are working on right now.

Pamela: Sure Lorna. It’s such a pleasure to meet with you. You’re such an innovator and that’s wonderful to see how the work you’re doing in getting these great ideas out there. Universal Giving has been around for 10 years and it’s been very, very exciting what we’ve been doing in really making a strategic difference in giving and volunteering all across the world.

I think what’s most exciting is that we’ve canvassed more than 125 countries. When I first started with you we didn’t have any countries, when we first knew each other. And so we’ve got 125 and our goal next is to get to 200 countries. And really getting to some of the toughest areas that we possibly can. I think one of the challenges is getting into places that are in crisis like in Somalia, like in Ethiopia. How do we get in there and be effective in our giving and having our donors, our volunteers give of themselves, of their time and money. But also, at the same time it’s really getting it to places which are not considered in crisis.

There are places across the world that are not just as well known as places in certain countries in Africa that really do need to be highlighted. And people just don’t know that there are challenges there.

Lorna: So what are some of the top crises areas that you feel really need help or drawn to or you would like to have Universal Giving be able to provide more resources and volunteers too?

Pamela: You know, it’s a good question. I think there’s a couple of ways to look at this. Number is I think that there are places that seem very beautiful, and they are, but they’re very challenged. For example, if you look at Peru, you’ll see some of the excerpts on my blog on Peru when I was there volunteering and it’s a very, very challenged area. You go one hour outside of Lima, Lorna, and you have women out there who have an average of six children. There are rarely any job training sources. There are not really shelters at all for someone to escape to or go to.

There’s certainly are food programs or soup kitchens available so what happens is that for many women who are abused, they must stay in those home situations. And to me Lorna, you have women who are being abused, who have six children, who cannot get out or do not have that opportunity, we don’t really think about that with Peru.

We think about Machu Picchu. We think about different cultural associations with it rather than the fact that there are people who are really hurting there. They are similar in some other parts of the world.

I think the other area that I think doesn’t get as much attention are certain parts of Central Asia.

A lot of these countries that spun off from the former Soviet Union. We don’t hear as much about them. Places like Kazakhstan are much healthier but some of the other ones are really struggling. I think that they need more attention.

Lorna: Can you help me understand what exactly does Universal Giving do? How do you provide assistance to these areas?

Pamela: What we do at Universal Giving is we go in and we determine who are the top projects all across the world. So we are not about being a clearinghouse for all the non-profits across the world.

The way it works for example is, a donor goes to our site and says, “Okay I want to give to Peru. I want to be able to help these women.” And we have actually vetted projects that say, here is a woman that you can help in Peru and help for $50 a month. Help her get on her feet.

What we’ve really done is we’ve gone in and provided really practical ways that people can take action that way or, they can go in and search for a volunteer opportunity in working to help clean up a river in Brazil or they can go and help build a school in Zambia. So it’s really practical hands-on. But I think what really differentiates us is this sense of quality and trust. That is why we don’t have all the non-profits on our site.

From a lot of my volunteer travels, my development work, I saw phenomenal organizations doing incredible work with amazing on the ground leaders. At the same time, I saw a lot of organizations that were fraudulent, or not effective or really should not been in existence. And so, what we do is we setup a model. There’s a 15-stage quality model. We have an NGO services team and we make sure that all those non-profits are vetted.

Lorna: So, how do you find them or do they find you?

Pamela: It’s both. It really is both. We strategically looked at how many organizations we have on our site and which countries they’re in, according to which issues areas. Then we look and say, “Well, where do we need to build out?” Where can be of most use to the world? And where do we really need to build out according to areas of interest, both to what we believe is right as well as to what our clients are telling us. At the same time, it’s also organizations coming to us. They find out a lot about us as well.

Lorna: I see that prior to Universal Giving, you were also a co-founder of Volunteer Match. Can you help us understand what the difference is between Universal Giving and Volunteer Match?

Pamela: Volunteer Match is primarily domestic in its volunteer opportunities. So they do that and they don’t vet the organizations. We are giving and volunteering on a mostly international.

Lorna: I’m always really fascinated by what it takes to launch effective organization, a social change organization, be it a non-profit or for profit that has expansive reach. And I’m really fascinated by what it took for you to launch an organization like Volunteer Match or Universal Giving.

It seems like a tremendous endeavor, I’m sure a lot of our readers would love to understand what that process is so that they can go and replicate or do a similar thing for their mission and their organizations.

Pamela: I think the first thing you have to look at is you have to look at what your unique fashion is and what you are able to really deliver to the community. And that is first of all, what you have to startup before thinking about scaling or anything like that. So that’s number one.

What are you really designed to do on this life, this earth?

I feel very fortunate because I had an experience when I was 12 years old in Mexico with my family where I was at a marketplace where buying traditional things that you do as a tourist. But my dad and I wandered off and we saw in this cul de sac this begging, starving and unwashed dirty children. And it literally changed my life. I just remember seeing the word unacceptable flow across my mind and it startled me and launched me on a life of service.

I think what is really key is you have to find that passion.

Number two, you have to figure out, do you really want to scale Lorna? That’s something that is bred for a certain type of person and there are other people who really want to stay local and there’s such value to staying local. Because it’s strong community roots. Strong community connections and a real personal connection.

I’m really getting to know that well and that’s not easy to do. In fact, for us, as we scale, that’s one of the things that we mandate. We need to have those strong local connections.

And then I think the really key thing you have to look at, which is a much larger discussion is, what is it that you can do that you can keep the same? That you can really scale and what do you need to customize. Because obviously, you customize everything for every country, every community or they’ll never get off the ground.

So that takes some astute business thinking. To think about what is it that I can just scale across the world and what is it that needs to be customized.

Lorna: So let’s say a person has identified what their unique passion is and what they are meant to do on this earth and then they have come up with a concept of a valuable service or product that they could offer. What would you recommend that they do (eg. Business plan, shop around for social enterprise scholarship funds, or business plan competitions)? Because I think the biggest hurdle for a lot of people is to get from concept stage to the first level of organizational capacity. And then from there, get to the mezzanine level where there are actually on the ground and off ring valuable services in helping people and they’ve got a track record of actually, implementing and getting results.

Can you help us demystify that process? What was it like for you?

Pamela: You know, I would definitely say I went the full bloom business plans, Lorna. I think it was a very helpful exercise. It was really tough to do. Very tough to do because there’s a lot of focus, alone writing and setting that down.

I think in this day and age, you’d be very well prepared if you could put together one page executive summary. It would force you to think concisely about what your vision is, about what your execution is and what is going to take to actually launch this.

The biggest danger I see is people will say, “Oh I’ve got this great idea.” But then they never take it to fruition. And that’s not bad, because maybe they’re not the right person to take it to fruition. But if you do care about, then I think that’s the key thing. It’s really being able to put it down into paper and at least get that done. And then start the conversations.

You really want to start the conversation even before you start to think about building a board of advisers. Because that certainly helps.

If you want to get funding you want to be able to get some other key people involved and say “Look this is the board behind what I’m doing or at least start to get some initial funders. But I’d say that one page summary is something that’s really key because it starts to set it in motion.

The other thing that I would always start to do is to start to think early about your team. Team is so important. Your team is what is going to bring the joy and bring your idea alive in what you do every day. And I can’t emphasize that enough.

People focus all the time on the idea. That’s very important. But teams can innovate. They can create. They can support each other or they can be the biggest drag on your time. You have to be very, very careful when you’re building that team.

Lorna: Okay, so when you come up with your executive summary and/or business plan and you shop that document around to potential board members and then once you get a board assembled then is that the green light to go and secure funding?

Pamela: You know, I would even say you could do that or you could go and start to get some of the funders first. Then getting the funders, even if you could go, for example, get your one page executive summary and try and get three funders involved that would be great. Now, I will say that many of the funders will require a full business plan, some require a PowerPoint deck and some require budgets. And I actually had a budget and the contingency budget to show if I couldn’t fund raise the funds what I could do on lesser money.

That allowed me to be prepared, however, that’s not true with all funders. Some will fund you right off the bat. So I’d hate to see people do a lot of work if you can actually get it done with one page executive summary.

Lorna: I love that tip there, a budget and a contingency budget. That is great. That’s awesome.

Curious to know how often your business plan change.

Pamela: Oh gosh. Well, you always look about what number of countries you think you’ll get into, the quality model. Oh my goodness Lorna, when I started off, it was six stages. Now we have 15 and it expands all the time. And why that happened is because you are listening to your customers, you’re listening to corporate clients, you’re staying in touch with the trends and innovations in the marketplace and so it’s really important that you stay in touch and realize that sometimes people say, “You guys, your business idea is totally different than what it started off as.” Mine is actually pretty much the same, however, there are innovations that come on top of the innovative original idea.

As far as our revenue model, we’re still continue to work on that as well. So there are certain things that change and certain things don’t. But I would definitely say the quality model is the key thing that change because we were listening and being innovators.

Lorna: You mentioned that there were certain organizations that would fund you off the bat. I would love to know what kinds of early stage funders, like foundations that would fund early stage non-profit startups, what capacity building organizations or partners you would point people to who are just at the cusp of launching their non-profit.

Pamela: That’s a good question Lorna. I don’t know a lot of foundations that will do that. I will say that there are definitely individuals who will do it. They’ll be inspired by you and if you’re looking for a simpler type of donation such as $2000, $3000, $5000 they can fund it off the bat. And they can do over a conversation.

When you get to six figures, I haven’t seen that but again that’s only my experience. Although I’ve had had funders give me six figures without seeing the full business plan. I have seen that. But that was the later stage of our organization, Lorna. So it wasn’t from the startup mode, without having any idea or any proof of concepts.

If you really want to get a lot of support early on and to get that quick check writing, it really is from individual funders and most likely from people that you know, family and friends.

Lorna: I see, Okay, great. That’s good to know. It’s always kind of a curious thing where, is there a place where all these people live and hang out? These angels that will just fund these organizations, write you a check at the end of lunch. But it does seem that, it’s pretty much friends and family, the first round.

Pamela: Yeah, absolutely. And even yourself, right. Because for me, I work out of my home for the first two years. I didn’t pay myself a salary. I worked off my savings. I have to say, that’s one the best way to fund raise and I don’t mean that you shouldn’t get compensated. My point is, when you do that, when you show your commitment, you will get stronger financial support because your investors see that you are also committed.

Lorna: How long did you do that for?

Pamela: Two years.

Lorna: Wow. That is brave. That is brilliant. I recently went to a talk? With the founder of Sama Source And she had mentioned that she basically was living off her ex boyfriend’s couch after they had broken up for four months. So that was some dedication to really starting an organization.

Pamela: Yeah. I think that’s the other thing. If you can show that you are really being resourceful and you are basically fund raising and if you are actually doing it in different ways, for example, we have pro bono attorneys, we got discounted office space, we show that people have reduced salaries, we have a very strong internship and volunteer work for us. If you show that then that demonstrates to them that you are very committed, not only for this being for the long term, not only to thinking resourcefully which is a quality of entrepreneurs must not only start with but maintain. Because you have to maintain that respect and ethics throughout your tenure as entrepreneur. But it also says, “Okay, you’re committed to this, I’ll be more committed to this as well.”

Lorna: I noticed that on your website, you mentioned that Universal Giving doesn’t take a cut from any online donations that pass through the platform, how do you guys sustain yourself? Is it just constant fund raising that you all do?

Pamela: Well, part of it is. Our funders believe that this model should exist. Our tagline is give your 100% and we want people to feel like they’re giving 100% of their heart, 100% of their giving. We are not going to penalize that way.

First of all, just even our funders believe in that and I think it’s a very pure model, we’re non-profit.

We are not here to make money. One hundred percent pass through. We vet all the organizations but I think part of our biggest value is our quality, our commitment to quality, our commitment to excellence and our commitment to trust. So that we have that long term track record and service and working with our communities.

At the same time, it’s very important to me as a social entrepreneur that we basically are able to go in and show that we can fund raise money as well. That we can get it through revenue generation. So for example, we have a second service called, Universal Giving Corporate. And what that is, we go to companies, Fortune 500 companies. We help them with our corporate social responsibility programs all over the world.

We help Cisco, we help Symantec, and we help MTV, go in and say, “Well, what is your strategy in your CSR programs?”

We help with strategy. We help with operations. We basically helped Cisco scale of their CSR programs across the world. And what we do for them now is a lot of the vetting. So we do all of their NGO vetting. So the things you get for free as a donor or as a volunteer coming to our site, you get our vetted non-profits for free.

Companies, we add on additional metrics on the vetting and they pay us to do that.

Lorna: So you basically customize a large enterprises CSR program? Does that include allowing their employees to donate to qualified non-profits through Universal Giving and or volunteer, or can it just be a completely separate service that doesn’t involve any relationship to Universal Giving organizations.

Pamela: It can go both ways. It depends on the organization but it can definitely work both ways. It’s either we can work through Universal Giving’s system or we work the system that you already have. Because sometimes, clients have built their own systems and house or they use another provider. We have not problem doing that whatsoever. In fact, part of the grant making that work at Cisco is done through cyber grants. And they are very strong partner of ours and we like them very much and so we work with their system.

Lorna: What’s the motivation for large companies to even have a CSR program?

Pamela: Well, that’s a very good question. I think a lot of people have traditionally looked at it as, well, it’s just the right thing to do. And it is the right thing to do. But in the future, what companies are really starting to realize is, this does affect your brand. Second, it’s a real kind of “me-too”.

There’s a lot of companies that are doing it and if you don’t do it you’re really seen as behind the ball. Third is that, what you’re really looking at as well is employee retention and employee recruitment. When you look at young entrepreneurs and young students coming out of college, it’s absolutely amazing. They are coming into companies and if they’re going to sell for you, if they’re going to do client service, they want to know that your company is doing really, really good work across the world. And so, they need to know that your company is doing this. Otherwise, they won’t join. They’re very demanding that way and they should be. I love it. I think it’s great.

The final part is, really when you look at it as client attraction and retention. Clients want to know too that the companies are good stewards of the funds and so they are very, very involved in it as well. They want to know that the people they are working with are really being responsible to the community.

Lorna: So how do you recommend a non-profit organization gets the most out of your service?

Pamela: They get to register for free so, they can come on and register for free on our site. We definitely suggest that they provide very specific ways for people to get involved. Be specific about how your volunteer opportunities are registered and be specific about the types of projects and gift packages you put on.

Gift packages are a great way for the holidays. Give $25 to feed a family in Sudan or give $100 to help in adopt a chimpanzee in Zambia. There’s a lot of creative ways and if you can come up with creative ways to position your services then we can help promote that for gift giving during the holidays. So I see what the projects and holidays, season focusing on their projects and gift packages are important that way.

Lorna: So Pamela, I’d love to cover how an organization can create a compelling volunteer program that attracts a consistent stream of quality volunteers whose skills can be leverage effectively. I know that a lot of non-profit really struggle with tapping into the power of volunteers. They want the volunteers but they have a hard time attracting them. They have a hard time keeping a consistent volunteer force that can keep projects moving. They have a hard time utilizing their volunteer force that in a way effectively moves the needle.

What recommendations do you have? Do you have any best practices towards creating compelling volunteer program that ensures there’s a steady stream of volunteer talent and leverages this talent in the most effective ways possible?

Pamela: Lorna, that is such a great question. And I think what really is key here is that volunteers are not free. Their time is valuable. Your time is valuable. So whatever you are doing and engaging in the realm of volunteers or managing volunteers, it does take resources, it does take time and it does take thoughtfulness in how you’re working with them. I have to say it’s a very, very important part of what we do.

We have dedicated people. Two recruitment, two orientation and we actually have full planning and a manual on recruitment and orientation and we also have a whole kind of matrix who the primary person responsible is as well as people cross training in case that person isn’t there.

You do need to have, I believe a very strong program in place to manage this. That would be the number one at the beginning.

Lorna: So is this a resource or document that you provide to your non-profit partners?

Pamela: We haven’t done that. No. It’s something that we can continue to develop in house and something that we’ll continue to work on as part of our operations. It’s really something that’s unique to us and we’ve really found that works for us.

I think every organization can use part of other peoples manuals but they do need to customize it for what’s important to them and I’ll give a couple of examples of this. Number one, you should definitely incorporate your values into it. What are your values? Who are you looking for when you’re vetting these organizations? Number two, you have to have very, very clearly defined job descriptions so that people know what they’re applying for and you get that fit early on. Number three, you have to make sure that you are doing a very strong vetting process in the recruiting. That’s a very strong part of our manual as well.

You can’t just accept any volunteer in your organization. You really have to vet them first.

Lorna: Vet them in what ways? Like, the traditional background check type of thing or testing?

Pamela: There are different ways and we continue to innovate on this. But first I would say is we definitely setup phone interviews before we bring them in. We setup a 10 minute phone interview to make sure that this person can speak well, can express themselves clearly, has right motives and intentions for being involved. And make sure that it’s a good fit for both parties. So we definitely do that.

Second is, no one gets that phone interview without first submitting which internship they like to have or volunteer position that they like to have. They need to give their resume and third, they need to give their writing sample.

Lorna: Interesting. And then do you also bring that person in for an in person interview as well?

Pamela: We do. We absolutely do. We bring them in for in-person interview and then if it’s a good fit then we introduce them to the manager of the department.

Lorna: Wow, that’s pretty cool. It’s basically just like a traditional hiring process, essentially.

Pamela: It absolutely is. You hit on something that is so important. We actually use this as a recruitment deal for us as well and hiring people. So when we see people normally after 2-3 months, depends on the situation, often, but not all the time, but sometimes they can become paid. And it might be a paid internship. It might be a paid consultancy. Sometimes it leads to salaried employment. And sometimes we just provide a recommendation. But it has to be win-win for both parties and therefore we try to provide really strong professional experience recommendations and then possibly employment at times.

Lorna: So, where should, where can non-profit organizations go to find these volunteers. Do you have a list of some of the best resources for organizations that wants to aggressively expand their volunteer base?

Pamela: We do. We have our targets of where we go. A lot of this is are already established intern and volunteer affairs and then, number 2, it’s going to a lot of the universities. They are a hotbed for this. They are trying to place their students so we definitely look for that. And then, there’s a lot of professionals who are making job transitions and that’s equally important, it’s not just about people volunteering to give of their heart (which is great) and we have a lot of those too. But a lot of people are testing out new careers, testing out new skills and really significantly wanting to learn new skills.

We have new people coming here, we’ve trained them and helped them learn new skills that they wanted to grasp.

Lorna: Yeah, Universities, that’s a really good place to hit up. Often when I think of finding volunteers I think about going to places like idealist.org VolunteerMatch Are there any other websites that pop up in your mind?

Pamela: You know, it’s interesting. I think that those are good. Universal Giving certainly has our list of internships. I think those are two great places to start. But I think I would definitely go into your local area. What’s your local community because that’s going to provide a lot of good insights as well.

Lorna: Okay, yes, definitely. Great. So in terms of meeting your quality model criteria, how could a non-profit organization quality for corporate volunteers through Universal Giving? Can you explain to me some of the criteria that you evaluate and help some of these organizations open the door for Universal Giving volunteers to pass through.

Pamela: Sure, first of all you have to have your finances straight and depending on the company they might require that your organization has been in existence for a certain number of years. Whereas Universal Giving doesn’t require that. We don’t have a timeline of when you need to have been in existence and so there are certain companies that have certain regulations. And not all companies are the same but making sure that your information is complete.

Secondly, it also has to be very compelling. It can’t just be complete, you do need to have inspiring calls to action. You need to have that description in that communication in there very appealing to anyone wanting to get involved. It just can’t be that everything is “right”. You’ve got to really make it something that’s inspiring for other people to really want to get involved.

Third, when they are registering, we strongly suggest that they put in other items in there that are very positive that would draw peoples attention. Have you won awards? Have you been funded by other organizations? Have you some other great partnerships?

Those are great things to show donors, corporations, volunteers, about other ways that you’ve kind of been endorsed by the community. Those are, Id say, the top three tips to look at.

Lorna: Great! Of the top of your head, can you give me some examples of any non-profit organizations that might have crossed your radars to having awesome, compelling and inspiring volunteer programs?

Pamela: Oh gosh, I think the Daraja Academy is a wonderful organization.

Lorna: How do you spell that?

Pamela: D-A-R-A-J-A and it’s an academy that’s in Kenya and it’s just wonderful, wonderful organization serving school children (girls) and ensuring that these girls get the education. You can give on Universal Giving site to them and you can also volunteer with them to help get these girls an education.

I’d say that’s one of the ones that’s just have a very, very inspiring visions. Very practical and gets real results on the ground.

Lorna: Some of the volunteer programs that I’m fascinated by are, for example, the organizations like Earth Watch offer really exciting exotic trips all over the world. You can go and document the macaw population in Peru and like spend 10 days by a macaw league. And they have some really interesting adventure volunteer vacations. I always kind of find that to be very exciting. I’d love to do one of those one day.

Pamela: Definitely, those volunteer vacations are something that’s very exciting because we have some of those on our site which is called, Cross Culture Solutions, which basically allow you to go to two-week or three-week interviews that allow you to come in and to go and volunteer all across the world. And so those are great!

Lorna: Can you tell us more about Cross Culture Solutions? Is that through your program? Or is that another organization?

Pamela: No, there are other organizations but they are listed on our site.

Lorna: Oh okay, great. I’ve heard about them before.

Pamela: They have a very strong two-three week program that are very well run.

Lorna: I think that’s a really good format for non-profit organizations that might be in some of the more exotic parts of the world. If you could package up a 10-day volunteer vacation, that makes it sound like it’s both an adventure as well as service. I think you’re going to attract a lot of quality people from the corporate world that are looking for a more interesting vacation.

Pamela: Yes, absolutely. The nice thing about that is, there’s kind of an add on, Lorna. You go on vacation, you can add on a volunteer trip to that vacation. Sometimes it can be done concurrently, or you might want to add it on. I think that’s one of the things we’re seeing as a trend with families. They might go volunteer in some kind of exotic place and then volunteer a couple of days at the end of the trip.

You don’t always have to do the distinct volunteer vacation. You can make it an add on.

Lorna: Yeah, totally. And some companies do offer volunteer days as paid leave of absence or paid time off. So when you go away to another country, which I have done. I’ve tacked on additional six days of volunteer time and volunteered for an organization. It just extended my stay in the country but also just made it so much more meaningful to be there.

Pamela: Yes, it is. And I think that’s one of the things that we can be very, very creative about how we volunteer. It doesn’t have to be just one idea or one way or just a one day event.

Lorna: Great! Do you have any closing words for some of our non-profits on the audience who wants to develop a robust ongoing volunteer program?

Pamela: Oh goodness. I think it’s such a joy, it really is when you are going and helping people be a part of your organization. Everyone wants to be a part of a community, Lorna. I have to tell you, one my greatest joy is working with my team. Whether they are paid, whether they are volunteers, whether they are interns.

I just had an intern come back and visit me. She had worked with me a year ago. She went to London, came back called me up. Can I come see you? That’s my joy. I think it’s so wonderful. Team is what makes your idea take off. Team is what makes your day to day so lovely. It’s really both strategic and a day to day thing is to why you should do it.

And I think I would just say, make sure that the wonderful value that you’re getting, they’re getting too. We ask our volunteers, interns, our team members, what are your goals? What are your goals outside of Universal Giving? How can we help you? And make sure that their experience here where they are very, very much learning. We have pretty aggressive plans for people here. They get to do a lot of what our paid staff does. And if you prove yourself, we’ll make sure that you’re on a pathway to success.

I would say, you treat it very seriously because these are people. And to care sincerely about how they’re growing and of course they’ll help you and that’s wonderful. But we should be helping each other.

Lorna: Thank you. Those are great words of advice. I can hear that coming directly from the heart.

Pamela: yes.

Lorna: Awesome. Thank you so much. This is Lorna Li, editor in chief of Entrepreneurs for a change and we were just speaking with Pamela Hawley, founder and CEO of Universal Giving, a non-profit organization that helps people give money and volunteer all across the world.

For more information, please go to www.universalgiving.org and to find out more about Pamela go to her blog, Living and Giving, at www.pamelahawley.wordpress.com

Thank you so much Pamela.

Pamela: Thank you Lorna. It’s a pleasure speaking with you.

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