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Should I Use a Free WordPress Theme or Premium WordPress Theme?

You've just bought your domain, and are ready to take on the world of self-hosted Wordpress. One of the first things you must decide is whether you'll use a free theme, or decide to invest in a paid one. As a bootstrapper, it may be easy to choose a free theme from Wordpress's dashboard and theme directory. Something worth considering however, is that professional paid themes often look better out of the box than free themes. In this video, you'll discover: Why you should invest on a paid Wordpress theme from the start The three deadly pitfalls to using a free Wordpress theme  What

What Web Hosting Company Should I Choose?

  Part of building a kickass website is by choosing your hosting company to serve your domain. How do you know which hosting companies are reliable and which are not? This is an important early step in building your website because you’ll want a web host that you can easily depend on that won’t cause you problems later down the road. In this video, you will learn: The four criteria to look at in selecting a web host How the applications you will use affects your decision making process What happens when you exceed your bandwidth limits Topics Covered in this

Which is Better – a Hosted Website Solution or Self-Hosted Website Software?

One difficult decision that many small business owners face is whether or not they should pay monthly fees to have their website hosted on a platform that's maintained by a website solutions provider, or whether they should download website software, and host the website themselves. Even if you choose to self-host your website, you are still paying monthly fees - to your web host. In this video, I'll talk about: The difference between a hosted versus self-hosted website. The pros and cons of hosted versus self-hosted web solutions. The two factors you need to consider before you

Should I Use A Free Website for My Business?

  If you're in the beginning stages of launching your business, or creating an online presence for your existing website, you may be inclined to bootstrap, to keep costs as low as possible. It's only natural to consider building your business website on a free platform, such as your domain name registrar's free one-click website builder, for example. There are also so many other free website platforms that offer attractive and professional looking templates as well. So why pay? Hold your horses! Before jumping onto any website platform, watch this video first. You'll

How Do I Pick a Domain Name & Do Keywords Matter?

The process of selecting a domain name for your business can be confusing for a lot of people, especially if you're just starting a business. Ideally you want your business name and your domain name to match, so many entrepreneurs start researching domain names first, to see what is available. If you have a totally unique business name, there's a high likelihood that the domain is available. But what if it isn't? And then there is the question of search engine optimization, and whether or not you should include your industry keywords in your domain, in order to receive a little more boost in

TLDs: Top Level Domains – What Are They & Which Should I Choose?

A top-level domain (TLD) identifies the most general part of the domain name in an Internet address. First we had .com. Then others such as .net, .org, .biz, .info, .co etc. There are so many TLDs to choose from, and expect more to roll out. But which should you pick for your business and why? Choosing the right TLD for your business is the first step in building a memorable online brand. In this video you'll discover: Which TLDs are the most appropriate for the type of organization you run. The important branding factors you need to consider when choosing your TLD. How the TLD you