Wello WaterWheel: A Social Enterprise That’s Easing the Burden of Water Carrying Women Worldwide

wello water wheel social enterprise

Carry water, often for long distances, is a burden shared by women in developing countries around the world. It involves hours of walking, waiting in line, and carrying heavy pots, jars, buckets, or jerry cans filled with water. A woman must collect enough water for her household and this involves carrying a heavy 5 gallon 42 pound bucket on her head every day, which can can injure her spine. Fulfilling this basic need, sometimes as much as 2 or 3 times a day, is a tremendous burden on women and girls, who spend 26% of their time per day fetching water for the household. This basic … [Read more...]

E4C#6 How Sustainable Brands Can Avoid Green Marketing Cliches – Park Howell, Park&Co

park howell

As a triple bottom line business, telling your product's sustainability story is as much as art as it is a unique selling proposition. Park Howell, of Park&Co, shares with us his insights on the art of sustainability story telling and highlights some of the brand curdling green marketing cliches we should avoid if we want to stand out as a sustainable brand. In this interview we cover: Some of the most glaring examples of green wash How a mining company can have a compelling sustainability story What companies are doing a great job with their green messaging Whether green … [Read more...]

E4C#5 Starting a Profitable Green Online Business With Backyard Medicinal Herbs – John Gallagher, LearningHerbs.com

john gallagher of learningherbs.com

Ever wonder what it takes to start a green online business selling informational products? Info product marketing is one of the most profitable ways to make money online - digital products have low overhead, and can be a great source of passive income. You can literally make money while you sleep. Info product marketing is not the path of the lazy, however. A lot of work goes into getting an info product marketing business off the ground. In this interview, John Gallagher, founder of LearningHerbs.com, and creator of the WildCraft! An Herbal Adventure board game shares with us what it took … [Read more...]

E4C# 4: Starting a Social Enterprise to Create the Next Generation of Leaders – Ashkon Jafari of StudentMentor.org

ashkon jafari studentmentor

A seasoned social entrepreneur, Ashkon Jafari has been working to make the world a better place for only a few years, but in that short period of time, he’s found great success. His newest venture, StudentMentor, helps to pair mentors with college students and he’s burning to talk about his experience in setting up this nonprofit organization. In this interview with Ashkon, you’ll hear his thoughts on: How to avoid bouncing from major to major or job to job by working with a mentor How to select the perfect, outstanding mentor in your field How long it takes to get a social … [Read more...]

E4C #3: Compassionate Commerce Meets Green Business – Alexia Marcous, Dharma MS

commerce with compassion - dharma merchant services

Take your socially responsible business to the next level by practicing sacred commerce. Alexia Marcous is the co-founder of Dharma Merchant Services and she’s passionate about bringing work-life balance into focus and incorporating spiritual principles into how she does business. Dharma Merchant Services practices "Commerce with Compassion" - find out what this looks like when put into practice in the office. In this interview, Alexia covers: Why it was important for her to incorporate fully disclosed rates and fees into her business model How to incorporate charitable giving into … [Read more...]

E4C #2: Glenn Croston: Top Green Business Opportunities & Starting A Green Business

GlennCroston

Get your fill of expert advice for green business strategies and best practices when you listen in on this interview with Glenn Croston of Starting Up Green, a company focused on helping green entrepreneurs see success. Glenn, whose writing has appeared in the LA Times, the New York Times, Fast Company, BusienssWeek.com, and GreenBiz.com, has been providing advice to green start-ups for many years and has a passion for helping the next generation of green ideas blossom. In this interview, you’ll hear Glenn’s thoughts on a variety of topics, including: How to define a green … [Read more...]

E4C #1: Joel Makower, on Trends in Green Business & Dream Green Jobs

joel makower green business

This must-hear interview with Joel Makower is perfect for anyone interested in increasing their online presence, making money through their green business, and growing readership. Joel has over 20 years of experience as a journalist and green entrepreneur, and brings a ton of wisdom and insight to discussions on green jobs, green businesses, and cleantech developments. He’s written many books, speaks at hundreds of conferences and events every year, and is considered the guru of green business practices. Listen to this interview to hear Joel’s thoughts on lots of important topics, … [Read more...]

10 Stupid Business Ideas That Made Millions

So what tricks can your pet do?

Let's face it. For every ten or even a hundred stupid ideas ever considered as a serious business venture, at least one succeeded. Against all odds, these once-laughable business ideas defied logic, market expectations and plain old commonsense, allowing their creators to get the last laugh, all the way to the bank. Below are ten of our personal picks, not in terms of profit but for the sheer wackiness of the idea: 1. The Pet Rock Ah yes, what childhood in the 1970's would be complete without the "perfect pet": a rock. Just think of it: they don't need to be fed, watered, walked or … [Read more...]

10 Small Business Ideas That Are Anything But Boring

small business ideas with an exciting spark

While there are people who want to get out of the rat race and start their own business, not everyone has a great small business idea in their head. All too often, the obvious choices are ones that delve into already-crowded areas or niches, so there isn't a lot of room for an inexperienced new player to make a name for himself. The more specialized markets can become daunting due to the amount of specific knowledge or skill needed. Finally, there is the perception that a small business idea sitting somewhere in the middle can be a bit on the dull side. However, there are still areas worth … [Read more...]

Small Home Business Ideas for Women

More and more, the female population is finding out the perks of running a home-based business.

It is no longer an unusual scenario for a woman to run a business of her own. If the surveys are any indication, women are, in fact, giving men a run for their money. Between 2002 and 2006, existing female-owned businesses expanded faster than male-owned businesses in 40 states of the US. The female population is finding out the perks of running a home-based business ever more. Hence, for women on the lookout for that perfect small business idea, the following tips provide a good headstart: Online Industry In this day and age, there is a host of jobs that one can do with the help of the … [Read more...]